Kuala Lumpur TimeWelcome back…. Friendster!
As one of the pioneering social networking sites in the internet to date has been bought over, transformed and remodeled with a completely new agenda and hopes of overpowering the other social networking sites back to the ground to collect back its number 1 spot. According to a website, TechCrunch, it is said that Friendster claims that the redesign of the entire website intends to highlight on 3 pillars; Simple, Fun and Personal.
An online payment-collection firm, MOL Global has successfully bought over 100% of Friendster Inc. As rumor has it, it is to create “Asia’s largest end-to-end content, distribution and commerce network.” In the official press release, the existing Friendster Wallet and Friendster Gift Shop will be looked upon to advance their services for Friendster’s loyal consumers.
(image obtained ; http://www.techcrunch.com)
With its major revamp, Friendster has created a new logo; with a tagline (“Connecting Smiles”) and a brand new fresh look.
Since it took off in 2001, Friendster has been outshined by Facebook and Myspace over the years. Although Friendster may no longer be hot in the United States, it most definitely still is a big hit in the Asia/Pacific region. Richard Kimber, Friendster’s newly appointed CEO (previously under Google, as Head Sales and Operations in South East Asia). Nine years down the road with its new looks, Friendster has developed many new features.
Friendster has definitely changed its looks; (1) the interface is much more structured with an Activity Stream that allows updates, comments and adding friends, (2) a redesigned About Me section showing a larger version of the primary photo, (3) Shoutout Stream has been added, (4) users are able to change their primary color of their home page by clicking a colored box on a user panel on the top right side.
Not forgetting its brand new interactivity features and applications; (1) there’s a Gift Shop that allows users to buy and send gifts, (2) a Treasure Chest is where gifts received are displayed, (3) a collection of online pet games and casual games known as Friendster Games, (4) Friendster Chips known as virtual money, stored for games and future purchases through the Friendster Wallet, (5) users can reload their Friendster Wallets at a 7-Eleven by buying a Top-up card.
With it's exciting new features, Friendster is ready to leave its mark back on the World Wide Web for the years to come. Good luck Friendster!
1. Smile, You are on Friendster (or Not) [Online], Retrieved 22nd January 2010. URL: http://www.underconsideration.com/brandnew/archives/smile_you_are_on_friendster_or_not.php
2. Friendster sports new look, hopes you'll find it more attractive [Online], Retrieved 23rd January 2010. URL: http://www.techie.com.ph/news/friendster-sports-new-look-hopes-youll-find-it-more-attractive
3. Friendster Gets a New Look, On Lookout For Buyers [Online], Retrieved 23rd January 2010. URL: http://www.themoneytimes.com/reviews/20091207/friendster-gets-new-look-lookout-buyers-id-1093368.html
There is really a lot of features changed and updated by Friendster.
ReplyDeleteBut do you think they will outshine again just like how they use to be?
Will they be like Facebook where there are so many applications which link to a few websites.
For me, I still prefer Facebook although Friendster has changed.
I didn't know friendster change a lot. Almost 1 year I didn't touch friendster. But yea, I still prefer facebook. more easier for me to view something or do something and more people using facebook compare to friendster. :)
ReplyDeletefriendster!!! i totally forgot about friendster after i started using facebook haven logged in since ages! should log n see whats new.
ReplyDeleteOh friendster, I don't think I could remember my username and password for my friendster account. Anyway, I am glad Frienster is back.
ReplyDelete